Cortney Lusignan Joins Tiziani Whitmyre as Public Relations AAE

Tiziani Whitmyre, Inc., a Boston area-based marketing services and public relations agency, announces the appointment of Cortney Lusignan as assistant public relations account executive.

“The strategic importance of public relations services to business continues to grow – as a means to generate sales leads, build brands, and support search engine and other marketing strategies. In short, PR helps businesses succeed,” said Robert Tiziani, Chief Executive Officer, Tiziani Whitmyre, Inc. (http://www.tizinc.com/). “I am pleased to welcome Cortney the latest addition to our PR team.”

As a member of the agency’s PR team, Lusignan will work with editorial contacts and publications to research, develop, and secure relevant public relations opportunities for clients, including press interviews, news and story placements, and product reviews. She will also developsoptimized press release services and traditional PR materials as well as coordinate and report on client program activities and results.

Prior to joining Tiziani Whitmyre, Lusignan was a public relations intern at MetLife, Inc., and at the United Way of Rhode Island. She holds a Bachelor of Arts degree in Communication from the University of Rhode Island.

Tiziani Whitmyre (www.tizinc.com/services/public-relations) offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.


About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

# # #

post to del.icio.us

Technorati tags: B2B, business to business, public relations, optimized press release services, media relations, PR, public relations, public relations services, public relations specialists, PR, online press releases, optimized press release services, Search Engine Optimization, SEO

Focusing on business-to-business public relations

Tiziani Whitmyre's expertise is in business-to-business public relations.

We work with companies from small business startups to global leaders. Unlike traditional firms, we are very flexible in our public relations services and combine the expertise of large agency professional talent within the flexibility of a boutique.

We help clients generate sales leads, launch new products, enter new markets, establish technical leadership, and achieve other business goals.

We craft and execute cost-effective, results-focused PR efforts that integrate traditional and Web 2.0 solutions as discrete projects, targeted campaigns, on-going public relations programs, or elements in an integrated marketing program.

Our industry experience is deep and includes analytical instruments, biotechnology, ecommerce, food and dairy, healthcare, high technology, laboratory sciences, life sciences, machinery, manufacturing, medical products, pharmaceuticals, professional services, and software.

We're located near Boston, but work with companies around the U.S.

Please browse our public relations case studies or our client's press release blog to sample our work.

If we can help with your public relations, give Don Goncalves a call at 781-793-9380 or visit us at the public relations section of our website.

# # #

post to del.icio.us

Technorati tags: B2B, business to business, public relations, PR