Monday, February 02, 2009

Texcel Selects Tiziani Whitmyre for Public Relations, Internet Marketing Services

SHARON, Mass. – February 2, 2009 - Texcel, a leading provider of custom medical device development and manufacturing solutions, has selected Tiziani Whitmyre, Inc. as its public relations and Internet marketing services partner.

Tiziani Whitmyre (www.tizinc.com), is a Boston-area interactive marketing and public relations services agency specializing in working with life science and technology-based companies to build brands, generate sales leads, and deliver an ROI which maximizes payback on marketing communications budgets.

Texcel, based in East Longmeadow, Mass., partners with companies around the globe to accelerate the commercialization of their implantable, surgical, and interventional medical device technologies. Texcel provides specialized services and/or full medical device solutions including device design, development history file maintenance, quality (QA & QC), regulatory assistance, process validation, and general manufacturing, electronic testing, laser welding, and clean-room packaging for a wide range of product applications.

Specifically, Texcel (file:///C:/Documents%20and%20Settings/Cortney%20Lusignan/My%20Documents/www.texcelmedical.com) has engaged Tiziani Whitmyre to promote both their new and existing technologies and services to the medical design industry through the creation and execution of public relations programs and the design and development of web site and marketing collateral.

Tiziani Whitmyre recently launched Texcel’s new StimX implantable stimulation system with a successful integrated public relations and marketing service campaign that supported the new product’s introduction at a recent major medical design and manufacturing trade conference.

“Tiziani Whitmyre’s launch of our new StimX system exceeded our expectations on all fronts, and we’re looking forward to building upon that launch by continuing to expand our position in the medical device industry with the help of Tiziani Whitmyre in 2009,” said Keith Checca, Texcel Director of Business Development.

About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

Tiziani Whitmyre (www.tizinc.com/services/public-relations) offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.

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Monday, December 08, 2008

Semaphore Selects Tiziani Whitmyre for Integrated Marketing Communications Services

SHARON, Mass. – December 8, 2008 -- Semaphore, a Nashua, global provider of SCADA control systems, has selected Tiziani Whitmyre, Inc. as its provider of integrated marketing communications services, including strategic marketing, web development, search engine optimization, public relations and graphic design.

Tiziani Whitmyre (http://www.tizinc.com/) is a Boston-area interactive marketing and public relations services agency specializing in working with technology companies to build brands, generate sales leads, and deliver an ROI which maximizes payback on marketing communications budgets.

Semaphore products enable remote monitoring of water and wastewater treatment facilities, power stations, transportation facilities, and other business and government operations that rely on outlying facilities.

As marketing communications agency, Tiziani Whitmyre will support Semaphore’s expansion in the North American markets with strategic marketing services; corporate branding, web site development services; search engine optimization, and public relations services, including optimized, online press releases, PR case studies, and editorial services.

“The development of a unified global brand was critical when we created Semaphore from the merger of European and Australian companies. Tiziani Whitmyre developed a highly differentiated brand image and has supported our penetration of the North American market with Web marketing, sales collateral, trade show graphics, and public relations. Their ability to develop integrated marketing communications strategies on our behalf has contributed to our success,” said Semaphore William J. Ketelhut, Managing Director of Semaphore.
About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

Tiziani Whitmyre (www.tizinc.com/services/public-relations) offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.

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Wednesday, December 03, 2008

RainDance Technologies Selects Tiziani Whitmyre for Public Relations, Internet Marketing Services

SHARON, Mass. – November 3, 2008 - RainDance Technologies, Inc., a provider of innovative droplet-based microfluidic technology for use in human health research to predict and prevent disease, has selected Tiziani Whitmyre, Inc. as its public relations and Internet marketing services partner.

Tiziani Whitmyre (http://www.tizinc.com/), is a Boston-area interactive marketing and public relations services agency specializing in working with life science and technologies companies to build brands, generate sales leads, and deliver an ROI which maximizes payback on marketing communications budgets.

RainDance’s new RainStorm™ droplet-based microfluidic technology has broad use in the prediction and prevention of human disease. The simplicity, speed, and capacity of the technology will enable numerous uses in biomedical applications, including genomics research, gene expression analysis, compound screening, and biomarker detection.

Specifically, RainDance (http://www.raindancetech.com/) has engaged Tiziani Whitmyre to develop and institute a new corporate brand identity, web site, and related marketing material – along with on-going public relations, search engine optimization, and Internet marketing services. The agency also assisted in the company’s recent dedication of its new headquarters and manufacturing facility in Lexington, Mass.

“We are very excited to be working with RainDance – a company whose professionals and solutions are at the very leading edge of human health and disease research,” said Robert Tiziani, Chief Executive Officer, Tiziani Whitmyre, Inc. (http://www.tizinc.com/).

About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

Tiziani Whitmyre (www.tizinc.com/services/public-relations) offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.
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Friday, October 24, 2008

Cortney Lusignan Joins Tiziani Whitmyre as Public Relations AAE

Tiziani Whitmyre, Inc., a Boston area-based marketing services and public relations agency, announces the appointment of Cortney Lusignan as assistant public relations account executive.

“The strategic importance of public relations services to business continues to grow – as a means to generate sales leads, build brands, and support search engine and other marketing strategies. In short, PR helps businesses succeed,” said Robert Tiziani, Chief Executive Officer, Tiziani Whitmyre, Inc. (http://www.tizinc.com/). “I am pleased to welcome Cortney the latest addition to our PR team.”

As a member of the agency’s PR team, Lusignan will work with editorial contacts and publications to research, develop, and secure relevant public relations opportunities for clients, including press interviews, news and story placements, and product reviews. She will also developsoptimized press release services and traditional PR materials as well as coordinate and report on client program activities and results.

Prior to joining Tiziani Whitmyre, Lusignan was a public relations intern at MetLife, Inc., and at the United Way of Rhode Island. She holds a Bachelor of Arts degree in Communication from the University of Rhode Island.

Tiziani Whitmyre (www.tizinc.com/services/public-relations) offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.


About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

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Monday, July 16, 2007

Lucid, Inc. Selects Tiziani Whitmyre for Public Relations, Internet Marketing Services

SHARON, Mass. – July 16, 2007 - Lucid, Inc., an innovative medical device and information company dedicated to creating innovative cellular imaging technology, has selected Tiziani Whitmyre, Inc. as its public relations and Internet marketing services partner.

Tiziani Whitmyre (http://www.tizinc.com/), based in Sharon, Mass., is a marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget.

Tiziani Whitmyre will promote Lucid’s VivaScope confocal microscopy solutions and its Internet-based VivaNet(TM) image communication system. Together, the technologies may ultimately allow for the imaging of living tissue with cellular resolution without the need to excise tissue, and to seamlessly and securely transfer those images to other authorized practitioners for their review and collaboration.

Specifically, Lucid has engaged Tiziani Whitmyre to provide a full-service public relations program in the US and Europe, to design and develop a new corporate website and related marketing materials, and provide ongoing Internet marketing and online services.

“As a strategic business partner, we’ve found Tiziani Whitmyre to be unique in terms of their healthcare experience, their integration of public relations and Internet services and their focus and dedication to our needs as a client,” said Jay Eastman, chairman and CEO of Lucid, Inc.

About Lucid, Inc.
Lucid Inc., based in Rochester, New York, is a medical device and information company dedicated to creating innovative cellular imaging technology and using the Internet to securely deliver accurate, real-time VivaScope® cellular resolution images to medical professionals. The Company’s digital VivaNetTM server, coupled with its ability to image in-vivo (living) tissue is envisioned to ultimately aid medical practitioners and pathologists in screening for skin cancer and other dermatologic conditions with clarity, speed and patient comfort. For more information, visit http://www.lucid-tech.com/.

About Tiziani Whitmyre
Tiziani Whitmyre (http://www.tizinc.com/) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.

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Tuesday, June 26, 2007

Tiziani Whitmyre Expands Internet Marketing Services with Key Appointments

SHARON, Mass. – June 26, 2007 - Tiziani Whitmyre, Inc. (TW) (www.tizinc.com), a marketing services and strategies agency based near Boston, today announced appointments that will significantly expand the company’s Internet marketing services offerings to clients.

Chris Sullivan joins TW as Manager of Interactive Services. Sullivan’s responsibilities will include leading the company’s team of interactive marketing programmers and developers as well as providing flash animation and multimedia design services. Sullivan previously worked for Faye, Pollack & Associates, Inc., Los Angeles, one of the West Coast’s leading IT, accounting systems, and custom programming consulting firms. As Senior Web Project Manager and Senior Designer, Sullivan expanded the company’s services and developed Web sites and applications for high-profile California businesses in industries such as software, technology, business management, investment management, accounting, cemetery/funeral, and logistics. He also served as Director of Internet Development at MirageQuest, Inc., a Hollywood production studio. Sullivan redesigned MirageQuest’s corporate identity and developed Web projects for high-profile clients, one of which was featured on CNN. He received a bachelors degree in Astronomy and Physics from Boston University.

Gary Maggiolino was named Manager, Interactive Marketing, and Account Supervisor. Maggiolino will be responsible for TW’s Internet marketing programs, media planning and buying, search engine marketing, affiliate marketing, and account management. He previously was Media Director and a Senior Account Executive and joined TW in 1998. He also held media planning and buying positions at Trainor Associates and Clincial Marketing. Maggiolino graduated from Roger Williams University with a bachelors degree in marketing.

Catherine Howe was appointed Assistant Media Planner and Buyer in TW’s Internet Marketing division. Howe will be responsible for planning and purchasing Internet and print media and support the company’s affiliate and database marketing programs. She previously was marketing coordinator at Organogenesis, a leading tissue regeneration company. Howe also held an account planning internship at Modernista, Boston, where she worked on the Hummer, Cadillac, MTV, Budweiser, and Napster accounts. She received a bachelor of graphic design degree from Northeastern University.

“These appointments represent a major expansion of our Internet marketing services portfolio,” said Robert Tiziani, TW Chief Executive Officer. “With marketing transitioning to a new Web-based model, our new capabilities will support clients looking for high-performance programs that offer a measurable return on investment.”

TW provides a broad range of integrated marketing services to B2B and technology companies across North America. These services include advertising, public relations, Website design, search engine optimization, direct marketing, and graphic design.

About Tiziani Whitmyre
Tiziani Whitmyre (www.tizinc.com) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI that maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.
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Public relations press release posted by Tiziani Whitmyre, http://www.tizinc.com

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Monday, June 18, 2007

EH&E, Inc. Selects Tiziani Whitmyre for Public Relations, Internet Marketing Services

SHARON, Mass. – June 18, 2007 - EH&E, Inc., a full service environmental engineering and consulting firm, has selected Tiziani Whitmyre, Inc. as its public relations and Internet marketing services partner.

Tiziani Whitmyre (www.tizinc.com), based in Sharon, Mass., is a marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget.

Based on the agency’s strong background in the healthcare and life sciences industries, Tiziani Whitmyre, Inc. was retained to promote EH&E’s new line of web-based compliance solutions (www.eheinc.com/ehe_web_solutions.htm). EH&E’s solutions enable companies and institutions with complex Environmental Health and Safety (EH&S) requirements to efficiently manage their more stringent compliance requirements. They are customized by market for use in healthcare, higher education, and biotechnology as well as other research laboratory facilities.

“Tiziani Whitmyre’s record of effectively and efficiently generating leads through a strategic, integrated program of public relations and Internet marketing services for us to date is nothing short of impressive,” said Robert Foster, Director of Marketing, EH&E.

Tiziani Whitmyre provides EH&E with a full range of public relations services, including strategy consulting, news media relations, writing and editorial services, and trade show and speaking forum support. The agency also manages an Internet marketing program integrated with its PR efforts that focuses on online advertising and sponsorship opportunities.

About EH&E
EH&E (www.eheinc.com) has provided an extensive range of environmental and engineering consulting services for over 18 years. EH&E’s team consists of more than 60 experts with an outstanding record of providing business-focused solutions for issues that affect the built environment. EH&E has a depth of knowledge and credibility unmatched in the industry and our wealth of readily-accessible information has become a powerful resource for our clients. The new series of eH&E web compliance solutions is just the latest example of a continuing effort to provide this knowledge and information to a wider range of companies.

About Tiziani Whitmyre
Tiziani Whitmyre (www.tizinc.com) is a Boston area-based marketing services and strategies agency that builds brands, generates sales leads, and delivers an ROI which maximizes payback on any marketing communications budget. Services include Internet marketing online (including search engine optimization, affiliate marketing, website design), public relations (PR), advertising, direct marketing, graphic design, and corporate branding strategy.
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Public relations press release posted by Tiziani Whitmyre, http://www.tizinc.com

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