Sunday, May 06, 2007

Microtest’s Marketing and PR Partner

Microtest Labs is a fast-growing provider of testing and contract manufacturing services for the medical and life sciences industries. Their mission includes helping medical device manufacturers and harmaceutical companies enhance their product safety and security, accelerate their time to market, and minimize supply chain disruptions.

Here at Tiziani Whitmyre, we’re proud to announce that we’ve begun work with Microtest as their strategic partner in corporate branding and identity, marketing, and public relations as they launch yet another expansion of services — driven by $7.5 million in capital improvements — to the pharmaceutical, biotechnology, and medical device markets.

We’ll be helping Microteset with strategic market positioning, public relations, advertising, Internet marketing, trade show, and direct response programs; and sales collateral, logo, and website development services.

Steve Richter, Ph. D., Microtest President, explains the timing: “We are experiencing tremendous company growth with more to come. This is the exact point for us to focus and strengthen our corporate branding presence throughout our key target markets.”

“Tiziani Whitmyre is an ideal agency partner with deep corporate branding, public relations, and marketing experience in the life sciences industries,” he added.

About Tiziani Whitmyre Inc.
Tiziani Whitmyre, Inc. is an advertising, public relations, and Internet marketing agency focused on the needs of B2B and B2C clients. The company’s services include graphic design, Website design, search engine marketing, corporate branding, direct response marketing, editorial services, media relations, and marketing and brand strategy. Tiziani Whitmyre’s integrated solutions approach supports brand positioning and the generation of sales leads for leading life science, biotechnology, high technology, industrial, manufacturing, and professional services companies. The firm is headquartered near Boston in Sharon, Massachusetts, and can be contacted at http://www.tizinc.com/ or 781-793-9380.
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