Cortney Lusignan Joins Tiziani Whitmyre as Public Relations AAE

SHARON, Mass. – October 20, 2008 – Tiziani Whitmyre, Inc., a Boston area-based marketing services and public relations agency, announces the appointment of Cortney Lusignan as assistant public relations account executive.

“The strategic importance of public relations services to business continues to grow – as a means to generate sales leads, build brands, and support search engine and other marketing strategies. In short, PR helps businesses succeed,” said Robert Tiziani, Chief Executive Officer, Tiziani Whitmyre, Inc. “I am pleased to welcome Cortney the latest addition to our PR team”

As a member of the agency's PR team, Lusignan will work with editorial contacts and publications to research, develop, and secure relevant public relations opportunities for clients, including press interviews, news and story placements, and product reviews. She will also develop optimized press release services and traditional PR materials as well as coordinate and report on client program activities and results.

Prior to joining Tiziani Whitmyre, Lusignan was a public relations intern at MetLife, Inc., and at the United Way of Rhode Island. She holds a Bachelor of Arts degree in Communication from the University of Rhode Island.

Tiziani Whitmyre offers a complete portfolio of PR plans, strategy and services, including optimized press releases and Web 2.0 support, news media relations, analyst relations, influencer relations, writing and editorial services, newsletter and e-newsletter development, trade show and speaking bureau programs.