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There is no doubt that Invensys Process Systems has top quality
products, respected brands and unparalleled expertise in automating industrial
processes. But keeping this image fresh in the minds of automation users
requires ongoing attention. In addition to regular press contact, it
requires strategy, planning, writing and constant contact with Invensys
customers and content experts. To complement in-house resources in
these areas, Invensys Process System taps the complete span of Tiziani
Whitmyre's offerings - ranging from strategic counsel to stuffing press kits.
When Invensys wanted to tell the world about a pioneering performance
management solution that equipped executives to monitor profitability in
real time, Tiziani Whitmyre helped develop white papers, feature
articles, and testimonials that demonstrated its value to the marketplace. We even
commissioned and managed a customer survey which led to a Fortune
magazine feature article.
To help showcase Invensys expertise Tiziani Whitmyre's editorial experts
have worked closely Invensys engineers and editors of leading industry
publications to craft informative articles about chemical, petrochemical,
pharmaceutical, power, refining, paper production and many other
industrial applications. And when Invensys exhibits at industry trade shows,
Tiziani Whitmyre helps get greater mileage from that investment by arranging
editorial meetings, drafting press announcements, and supporting
speakers.
This type of support is one reason why Invensys Process Systems has
received hundreds of positive press mentions every year, including
customer success stories, in depth technical articles, product mentions; and a steady
Web presence.
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